Projects

Products I've built and shipped, plus case studies and experiments in AI-augmented design and development.

Products

Things I've built and shipped

Live
Product•2026

Dispatch

A product I designed and built. Case study coming soon.

ProductAIBuilt solo
Live
Product•2026

Thesis

A product I designed and built. Case study coming soon.

ProductAIBuilt solo

Writing & case studies

╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ HOW-I- ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Process•2026

How I Work

A video demo and essay on my AI-augmented workflow — shipping multiple features in parallel using Conductor, GitHub, SuperWhisper, and Vercel.

AIWorkflowVideo
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ CREATI ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Article•2026

You Can Conjure Your Own Tools Now

In Figma, you waited for someone to ship the feature. With AI code tools, you build the creative tool you need in the moment you need it.

AICreative ToolsDesign Process
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ GUI-VS ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Article•2026

The GUI Has to Earn Its Place

I used to accept GUIs as the default. Now, if a chat interface could do it faster, the GUI feels like friction.

AIDesignUX
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ CONFLI ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Article•2025

How I Handle Conflict

Disagreements aren't problems to avoid—they're opportunities to learn. Here's how I turn product debates into experiments.

ProcessCollaborationExperimentation
Article•2025

The Future is Now

AI has fundamentally changed how designers produce their work. This is my journey from Figma to shipping real code.

AIDesignTransformation
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ RFP ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Enterprise AI•2025

Responding to an RFP

A small startup competing against large organizations for a major government tender. One designer with AI tools delivered what would normally require a multi-team effort.

AIEnterprisePrototyping
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ PRODUC ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Prototyping•2025

ProductLite

Real code prototyping that enables rapid experimentation, user testing, and production-ready output.

ReactPrototypingUser Testing
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ CONFIG ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
No-Code AI•2025

Configurator

No-code LLM workflow tool prototype. Building complex AI pipelines without writing code.

LLMNo-CodeWorkflows
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ LLM-FE ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
AI Development•2025

Things I Built with LLMs

Feature Flags, LLM Chat, Dynamic Workflows—features that would be impossible in Figma, now real.

LLMFeaturesReact
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ DAISY- ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Enterprise AI•2025

Daisy Assist

AI-powered assistance tool for enterprise workflows.

AIEnterpriseLLM
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ DAISY- ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Enterprise AI•2025

Daisy Assess

AI-driven assessment and evaluation platform for enterprise.

AIEnterpriseAssessment
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ SEEK-C ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Product Design•2024

Iterating to Impact: SEEK Learning

When the MVP didn't hit targets, we diagnosed the funnel, tested our assumptions with small changes, and shipped our way to the goal.

Product DesignExperimentationConversion Optimisation
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ SEEK-C ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Product Design•2024

SEEK Case Study 2

Case study from SEEK — details coming soon.

Product DesignDiscoveryB2C
╔══════════════════╗ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ║ ▓ ▓ ║ ║ ▓ BESTPR ▓ ║ ║ ▓ ▓ ║ ║ ▓▓▓▓▓▓▓▓▓▓▓▓▓▓ ║ ╚══════════════════╝
Healthcare SaaS•2021

Best Practice Case Study

Case study from Best Practice Software — details coming soon.

SaaSHealthcareDesign System